Traditional Listing Model
- Often percentage-based
- Seller may pay listing and buyer-agent compensation
- Less flexibility in service level
- Harder to see the exact cost upfront
Dallas-Fort Worth sellers
Sell Your DFW Home With a Flat-Fee Listing Option
Choose full-service listing support for $3,875, or start with a $2,000 base listing fee and add only the services you need.
- $2,000
- Base listing fee
- $3,875
- Full-service option
- 20+ years
- DFW experience
Why it matters
A clearer way to control listing costs
Traditional real estate commissions can take a large bite out of seller equity. Menu Real Estate reframes the process around a transparent base listing fee and optional services.
Menu Real Estate Model
- $2,000 base listing service
- Optional add-on services
- Practical broker guidance
- Seller keeps more equity when the home sells
Savings calculator
Estimate what a flat listing fee could save
Use the calculator to compare a traditional percentage-based listing commission against Menu Real Estate's flat listing fee.
Traditional listing commission
$15,000
Menu Real Estate flat fee
$2,000
Estimated savings
$13,000
Side-by-side comparison
Traditional listing model vs. Menu Real Estate
A simple comparison helps sellers quickly understand that the core marketing exposure is still there, while the pricing model is more flexible.
| Feature | Traditional Agent | Menu Real Estate |
|---|---|---|
| Listing commission | Often 3% | Flat $2,000 |
| MLS listing | Yes | Yes |
| Zillow / Realtor.com exposure | Yes | Yes |
| Comparative market analysis | Yes | Yes |
| Yard sign | Yes | Yes |
| Flexible services | Limited | Yes |
| Seller savings | Limited | Significant potential savings |
Pricing
Choose the listing support that fits your sale
Fees are generally due at closing. Buyer-agent compensation is negotiable and should be reviewed for each listing strategy.
Includes listing support, market guidance, MLS exposure, showing coordination, offer review, and contract-to-closing assistance.
Talk Through PricingIncludes the base listing service plus photography with slideshow and aerial photos, agent-hosted showings, and up to three open houses.
Professional still photography$200
Photography with slideshow$275
Photography with slideshow plus aerial photos$375
Agent-hosted showings and up to three open houses$1,500
How it works
Four steps from first conversation to closing
Review Your Home
Meet to discuss your property, review comparable sales, recommend a listing price, and identify staging opportunities.
List and Market
Launch the listing through MLS and help make the property visible on major real estate platforms such as Zillow and Realtor.com.
Coordinate Activity
Manage showing activity, respond to buyer and agent inquiries, and keep you informed about feedback and interest.
Negotiate and Close
Present written offers, prepare counteroffers when needed, and coordinate contract details with the title company.
Seller services
What sellers get with the base listing support
- Comparative market analysis
- Recommended listing price
- Staging suggestions
- MLS listing
- Online listing exposure
- Professional yard sign
- Showing coordination
- Buyer and agent inquiry handling
- Offer presentation
- Counteroffer assistance
- Sales contract support
- Title company coordination
Menu options
Optional help when you want more support
Some sellers prefer to handle showings themselves. Others want an agent to manage showings and open houses. The menu approach makes that decision clear.
Professional Photography
Still photos, slideshow, and aerial photo packages to improve first impressions online.
Showing Support
Agent-hosted showings and up to three open houses for sellers who want more hands-on help.
Listing Extension
Additional listing time may be available when the property needs a longer marketing window. See the FAQ for listing-term details.
Focus markets
Local listing pages for DFW sellers
Menu Real Estate serves homeowners across selected Dallas-Fort Worth markets with local landing pages for sellers comparing listing options.
Allen, TX
Collin County
Coppell, TX
Dallas County
Frisco, TX
Collin County
Irving, TX
Dallas County
McKinney, TX
Collin County
Melissa, TX
Collin County
Plano, TX
Collin County
Prosper, TX
Collin County
Southlake, TX
Tarrant County
Trophy Club, TX
Denton County
Client testimonial
Trusted guidance for buyers relocating to DFW
We had an outstanding experience working with Joe Powell during the purchase of our home in Coppell. Since we were still living in California during our home search, Joe went above and beyond to make the process smooth and stress-free for us.
He personally visited homes on our behalf, took detailed videos, and walked us through each property honestly and patiently so we could make informed decisions remotely. His responsiveness, professionalism, and willingness to help at every stage gave us a lot of confidence throughout the process.
Joe's knowledge of the Coppell market and his practical advice were incredibly valuable. He was always available to answer questions, coordinate inspections, and guide us through negotiations and closing.
We truly appreciated his dedication and support, and we highly recommend Joe Powell to anyone looking to buy or sell a home in the DFW area.
Joe Powell with Menu Real Estate recently helped us sell our home at 2839 Annandale in Trophy Club. We're very happy with their work, their professionalism and their affordable pricing. We strongly recommend Menu Real Estate if you are looking to list your home for sale.
For buyers
Buying a Home? Ask About the Buyer Rebate Program
If Menu Real Estate represents you as a buyer, you may be eligible to receive a rebate of up to 1.5% of the purchase price at closing.
The rebate equals one-half of the buyer-agent commission received at closing. This rebate is not available on homes where Menu Real Estate is the listing broker.
Up to 1.5%
possible buyer rebate at closing
Estimate a possible buyer rebate
$
%
Estimated buyer-agent commission
$15,000
Possible rebate amount
$7,500
About
Experienced guidance with a more flexible selling model
After more than 20 years serving the Dallas-Fort Worth real estate market, Menu Real Estate was created to give sellers a more flexible and affordable way to list their homes.
Joe Powell
Realtor / Broker
License #0483019
214-636-8153 jpowellrealty@gmail.comJean Sorochka
Realtor / Agent
License #654690
214-973-2731 jsorochka@yahoo.comContact
Ready to talk through your options?
Meet with Menu Real Estate to review your home, compare your options, and decide whether the menu-based listing model is the right fit.
Required information
Texas Real Estate Commission Information About Brokerage Services
Review the Texas Real Estate Commission Information About Brokerage Services form before working with a Texas real estate broker or sales agent.
Information About Brokerage Services
Review the current, completed brokerage-services notice before contacting Menu Real Estate about a specific property.
Frequently asked questions
Common questions about the listing agreement
These details help sellers understand the optional services, offer process, buyer-agent compensation, listing term, and closing coordination.
What areas of the Metroplex does Menu Real Estate focus on?
Can I add professional photography?
Yes. Professional photography is available as an optional service and is strongly recommended because high-quality photos can improve the way your home appears online. Homes larger than 5,000 square feet may require a slightly higher photography fee.
What happens when I receive an offer?
Menu Real Estate will present written offers, discuss the merits of each offer with you, provide recommendations, and help prepare counteroffers when needed. Contract offers and counteroffers are generally handled with DocuSign for convenient electronic signing.
Do I have to pay the buyer's agent commission?
Many buyers have their own agent, and that agent may ask the seller to pay a buyer-agent commission. Commissions are negotiable. You decide whether to offer compensation and how much to offer after discussing the strategy with Menu Real Estate.
Will Menu Real Estate work on my behalf during the listing?
Yes. As your listing agent, Menu Real Estate works on your behalf. During the marketing process, prospect feedback will be shared with you, and if the home is not selling, you will receive additional suggestions about staging, price adjustments, or both.
How long does the listing agreement last?
The listing term lasts four months unless the home sells earlier or goes under contract. If more time is needed, the listing can be extended for an additional four months for $750.
What happens after a sales contract is signed?
Once both parties execute the sales contract, Menu Real Estate or the buyer's agent will deliver the contract to a local title company. The title company handles the title work, and Menu Real Estate continues working with you through the process.